Business Data & Tools Lead

Location: Remote
Department: Business Operations

Salary: $110,000 - $125,000

We are seeking a strategic and hands-on Business Data & Tools Lead to own and drive the company’s business data strategy. This individual will be responsible for ensuring our data infrastructure, business systems, and analytics tools are optimized to deliver clean, accurate, and actionable insights across the organization.

You will oversee the data lake, reporting and visualization tools, and the CRM (HubSpot) environment, ensuring data quality and consistency at scale. In addition, you’ll lead a small team of Data Specialists, helping coordinate priorities, ensure quality deliverables, and foster team collaboration.

This role is central to enabling BetterRx to make data-driven decisions, ensuring all of our teams, especially go-to-market (GTM) teams — Sales, Marketing, and Customer Experience — have the data, tools, and insights they need to succeed.

Key Responsibilities

Data Strategy & Governance

• Own and evolve the company-wide business data strategy, ensuring alignment with strategic goals.
• Oversee the data lake architecture, integrations, and pipelines to enable a single source of truth.
• Establish and enforce data quality standards, ensuring cleanliness, accuracy, and trustworthiness of data.

Tools & Systems Ownership

• Serve as the primary owner of HubSpot CRM and related business tools (marketing automation, customer success platforms, etc.).
• Ensure systems are configured, maintained, and optimized to support business needs.
• Partner with business stakeholders to improve adoption, efficiency, and integration of business tools.

Reporting & Visualization

• Manage company-wide reporting frameworks and dashboards using BI tools (e.g., Looker, Tableau, PowerBI).
• Enable self-service analytics for stakeholders while ensuring consistency in metrics and definitions.
• Provide actionable insights that empower leaders and teams to make data-informed decisions.

Team Leadership & Coordination

• Lead and coordinate the work of Data Specialists.
• Help prioritize team projects, provide mentorship, and ensure alignment with company needs.
• Foster collaboration across all teams, including Ops, Sales, Marketing, and Customer Experience.

Process & Project Ownership

• Identify and lead initiatives to streamline operations and improve data flows.
• Partner cross-functionally to roll out scalable processes that enhance efficiency and alignment.

Qualifications

• 3–5 years of experience in Data Operations, Business Operations, or related roles.
• Demonstrated experience owning CRM platforms (HubSpot preferred) and other business systems.
• Strong technical skills with data tools such as SQL, Excel, Looker/Tableau/PowerBI, etc.
• Experience managing data lakes, integrations, or enterprise data architecture.
• Highly detail-oriented, organized, and comfortable prioritizing in a dynamic environment.
• Excellent communicator with ability to translate complex data into actionable insights.

Nice to Have

• Experience in healthcare, hospice, or pharmacy tech environments.
• Exposure to process improvement methodologies or project management frameworks.
• Familiarity with data privacy and compliance best practices.

Benefits

• 401(k)
• Dental insurance
• Disability insurance
• Health insurance
• Life insurance
• Paid time off
• Vision insurance
• Work from home
• Company-wide Bonus